Marketing and Public Relations

Delancey Street Associates, the team of investors behind Essex Crossing, is hoping to land at least one distinguished company at its Lower East Side development

By Adrienne Albert, CEO and founder, The Marketing Directors While there is no one size fits all when it comes to marketing new residential developments

By Linda S. Alexander, President Alexander Marketing Corp. I am always amazed at how little is known about the role of public relations in helping businesses grow.

By Frank Marino, President, Marino New York has always been a city of neighborhoods. Never before has this been more true. Or exciting. Settled in droves

By Sarah Berman President and Founder, The Berman Group   The fluid nature of New York City’s neighborhoods presents endless opportunities for real estate professionals.

Chris Okada is by nature an optimist. Fifteen years building his own firm in the hard-scrabble New York real estate sector has taught him the value of

If there is one indisputable adage in the world of commercial real estate digital marketing, it is that “Content is King.” Yet, in the constantly-evolving

By Frank Marino, CEO, Marino PR The real estate industry is to New York City what tech is to Silicon Valley. They are symbiotic. From what is easily seen

Journalists and public relations agents are often on different sides of the same coin when it come to disseminating information. But when it comes to creating

Acting Buildings Commissioner Thomas Fariello, R.A. announced the official kick-off of the Department’s annual Construction Safety Week activities designed

Relevance International, a public relations and brand strategy agency specializing in real estate, hospitality, corporate and luxury goods, has officially

A 7,800 s/f retail space at the base of Theater House, a 22-story luxury glass residential tower at 237 East 34th Street in Murray Hill, is being marketed